30 Websites like Amazon in the USA to Find What You Need
By Matt RedererUpdated on August 22, 2024
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When we talk about online marketplaces, it’s no surprise that Amazon is the first name that pops up in your head. Despite Amazon’s widespread popularity and success, there are multiple Amazon competitors in the USA that have unique offerings for online shoppers.
To help you find the best alternatives for your online shopping needs, we compare the top solutions based on different categories.
What is covered in this article
Let us begin discovering sites like Amazon in the USA to help you find what you’re looking for.
7 top Amazon competitors in the USA
The joy of finding everything on one platform so that you can save on shipping and gain access to exciting deals is what makes the online marketplaces attractive. If you are interested in looking beyond Amazon, check out the following popular online retailers:
1. AliExpress
Image credit: AliExpress
What They Sell: Clothing | Jewelry | Sports | Automotive | Garden | Industrial | Home | Electronics
Ships To: Worldwide
Best Feature: 24/7 customer assistance
AliExpress is the D2C arm of the Alibaba Group that operates out of China, delivering to over 200 countries in the world. With their manufacturing in China, they are able to offer products in every major category at a fraction of the cost compared to websites like Amazon in the USA.
2. eBay
Image credit: eBay
What They Sell: Electronics | Clothing | Home | Garden | Sports | Games & Toys | Entertainment
Ships To: Worldwide
Best Feature: eBay Charity Shop supports multiple causes
What started off as a bidding site now primarily operates as a marketplace, but the responsibility of shipping the product lies with the seller and not eBay. Along with carrying a wide range of products in every category, shoppers can also check out the refurbished goods section to buy used products.
3. Zappos
Image credit: Zappos
What They Sell: Clothing | Jewelry | Kids | Home | Toys & Games
Ships To: USA
Best Feature: Shoppers can link their Zappos account with their Amazon Prime membership to get exclusive benefits
Originally an online retailer that only sold shoes, Zappos now carries products in every major fashion category. By signing up for a Zappos VIP membership, shoppers can earn 1 point on every dollar spent, get free expedited shipping, and get quick refunds on returns.
4. Bonanza
Image credit: Bonanza
What They Sell: Clothing | Health | Beauty | Home | Jewelry | Electronics | Entertainment | Toys & Games
Ships To: Worldwide
Best Feature: No upfront listing fees for sellers
Bonanza is a seller-centered online marketplace that empowers businesses to set up their online shop within a few minutes. On the coupon section of their website, shoppers can find discount codes and deals in multiple product categories to save money on their purchases.
5. Newegg
Image credit: Newegg
What They Sell: Electronics | Home | Office | Toys & Games | Apparel | Tools | Sports | Outdoors | Automotive
Ships To: Worldwide
Best Feature: Free returns within 30 days
As a website that specialized in selling PC components that contributed to the build-your-own PC movement, Newegg is now a marketplace that stocks products in multiple categories, including consumer electronics. Known for its tech expertise, shoppers can reach out to Newegg’s help center for any questions that they may have regarding buying a product.
6. Biblio
Image credit: Biblio
What They Sell: Books
Ships To: Worldwide
Best Feature: Save 10% on every purchase
Home to one of the largest collections of used and rare books, Biblio is an online marketplace for local bookstores to reach out to a global audience. Through BiblioWorks, shoppers can participate in local book drives, prison book programs, homeless shelters, and tutoring programs.
7. Reverb
Image credit: Reverb
What They Sell: Entertainment
Ships To: Worldwide
Best Feature: Discover local stores in your city listed on Reverb
Reverb is one of the largest online marketplaces for new, used, and vintage musical instruments and equipment. Shoppers can consult with their team of experts who can help you select the right gear for your needs and evaluate the selling price of your equipment.
5 sites like Amazon in the USA with free shipping
Shoppers around the world prefer online retailers who offer free shipping. If that sounds like you, then keep reading to check out websites like Amazon that save you money on shipping costs.
8. Overstock
Image credit: Overstock
What They Sell: Home | Kids | Baby | Jewelry
Ships To: Worldwide
Best Feature: 30-day local and international return policy for a full refund
Free shipping on: Everything
Overstock is an online retailer for all lifestyle and home goods at great prices. Along with listing big brands, shoppers can also find products made by artists and small businesses, making them a one-stop shop for your decor and furnishing needs.
9. Better World Books
Image credit: Better World Books
What They Sell: Books
Ships To: Worldwide
Best Feature: Find or host a drop box for people to donate to their book bank
Free shipping on: Everything
As a popular destination for book enthusiasts, Better World Books is an online retailer with a sharp focus on giving back. Along with recycling books and raising funds for literacy programs and libraries, Better World Books volunteers and donates for many causes.
10. Verishop
Image credit: Verishop
What They Sell: Clothing | Jewelry | Home | Beauty | Health
Ships To: USA
Best Feature: V-Streamer gives shoppers a shopping experience via live stream
Free shipping on: Orders over $35
Verishop is a marketplace known for its curated selection of lifestyle products with a focus on design. Along with discovering unique products, shoppers can also list themselves as content creators on the Verishop app to host a Shop Party, where they can hang out with their friends and share insights on the products they love.
11. Design By Humans
Image credit: Design By Humans
What They Sell: Clothing | Home
Ships To: Worldwide
Best Feature: 20% student discount
Free shipping on: Orders over $75
Design By Humans is a platform for artists, gamers, and YouTubers to showcase their designs on phone cases, clothing, art prints, and other products. From time to time, Design By Humans hosts art contests for creators to participate in to win cash prizes.
12. The Natural Baby Company
Image credit: The Natural Baby Company
What They Sell: Baby | Kids
Ships To: USA
Best Feature: Create your baby registry
Free shipping on: Orders over $99
With a focus on healthy and environment-friendly products, The Natural Baby Company is an online marketplace for high-quality baby and kids products. On their website, you can find several buying guides on cloth diapering, wooden and Waldorf toys, and natural parenting.
Haven’t found what you’re looking for? You can also check out some more online marketplaces that offer free shipping.
9 Amazon alternatives with services like Merch by Amazon
Independent artists and designers have to list themselves on multiple marketplaces to reach a wider audience to sell their products and earn a competitive commission on their sales. The following Amazon alternatives can help you evaluate potential options to sell your merchandise.
13. Etsy
Image credit: Etsy
What They Sell: Clothing | Jewelry | Home | Games & Toys
Ships To: Worldwide
Best Feature: Order customized and personalized products
Etsy is a marketplace to discover one-of-a-kind products from independent makers. Sellers can get their Etsy store set up within a few minutes and start selling almost immediately.
14. Redbubble
Image credit: Redbubble
What They Sell: Clothing | Home | Kids | Baby | Office
Ships To: Worldwide
Best Feature: 24/7 dedicated customer support
Redbubble is an Australian marketplace that gives a platform to 700,000 independent global artists. Customers can find and purchase products featuring an artist’s design, which is produced and shipped by Redbubble while the artist gets paid.
15. TeePublic
Image credit: TeePublic
What They Sell: Clothing | Kids | Home
Ships To: Worldwide
Best Feature: Every TeePublic purchase supports independent artists, podcasts, streamers, and other content creators
TeePublic is a platform that empowers independent artists to sell their work on high-quality merchandise. With one of the largest collections of designs on over 100 different product types, TeePublic customers are spoiled for choice.
16. Threadless
Image credit: Threadless
What They Sell: Clothing | Home
Ships To: USA
Best Feature: Eco-friendly and ethical production processes
Originally started as a t-shirt company, Threadless now operates as a marketplace with a wide range of apparel, accessories, and home decor products that is powered by independent artists and designers from across the globe. Artists can create their customized online store for free, set their own prices, and get paid when customers order merchandise with their designs.
17. Spreadshirt
Image credit: Spreadshirt
What They Sell: Clothing | Home | Kids | Baby | Home
Ships To: Worldwide
Best Feature: Customers can save up to 70% on bulk orders
Spreadshirt is a print-on-demand platform that gives customers the option to create personalized merchandise or pick unique designs by independent artists for their apparel and accessories. Customers are also eligible for 30-day no questions asked returns, in case they are not satisfied with their purchase.
18. Spring
Image credit: Spring
What They Sell: Clothing
Ships To: Worldwide
Best Feature: Their 30 day make it right policy makes customers eligible for exchanges and refunds
Spring is a marketplace for artists to sell their designs, engage with fans, and monetize their content. Artists can also use the Spring platform to create their designs.
19. CafePress
Image credit: CafePress
What They Sell: Clothing | Home | Office
Ships To: Worldwide
Best Feature: Opportunity to create and sell fan art
Cafepress is an online marketplace with an ever-growing selection of designs that can be put on various products. Customers can also buy officially licensed merchandise from popular TV & movies, colleges, and universities.
20. Zazzle
Image credit: Zazzle
What They Sell: Clothing | Home | Electronics | Baby | Kids | Office
Ships To: Worldwide
Best Feature: ‘Search by artist’ to discover trending designs
Zazzle is a print on demand marketplace that allows customers to select from a wide range of designs or customize the artwork based on their requirement. The My Stuff section of the website enables you to access thousands of free customizable and downloadable templates that allow you to collaborate with your friends and other independent designers.
21. Fine Art America
Image credit: Fine Art America
What They Sell: Home | Clothing | Office
Ships To: Worldwide
Best Feature: 30-day money-back guarantee
Fine Art America is an online marketplace that ships museum-quality products to buyers across the world. With over 16 manufacturing centers located in five different countries, they are able to minimize delivery times and shipping costs.
Find more platforms to sell your merchandise online to grow your brand.
9 ethical alternatives to Amazon in the USA
While Amazon is convenient, it isn’t always as ethical as some alternatives, driving shoppers away to search for ethical alternatives that support local businesses and artisans. Check out the following ethical marketplaces that are making a difference:
22. DoneGood
Image credit: DoneGood
What They Sell: Clothing | Home | Beauty | Toys & Games | Grocery
Ships To: USA | Canada
Best Feature: Affordable environment-friendly products
Referred to as “the Amazon of social good” by Forbes, all products on DoneGood are sustainable and ethically sourced with a focus on doing good for the planet. Brands ship the products directly to customers and pay a commission on their sale to DoneGood.
23. Uncommon Goods
Image credit: Uncommon Goods
What They Sell: Clothing | Jewelry | Home | Kids
Ships To: USA
Best Feature: Return products anytime
As their brand name suggests, shoppers can find unique, quirky, and out of the ordinary products that are made with a sustainable focus. Their Uncommon Perks subscription allows members to enjoy free shipping, early access to new products, and an opportunity for Uncommon Goods to double their donation to their nonprofit partners.
24. EarthHero
Image credit: EarthHero
What They Sell: Electronics | Clothing | Beauty | Home | Pets | Sports | Outdoors | Kids | Baby
Ships To: USA
Best Feature: Earn points on purchases and reviews to earn credit to your EarthHero account
EarthHero gives its shoppers an easy and convenient way to shop for sustainable and eco-friendly products. With products in every major category, customers can shop by values, brand, and their personal sustainability journey.
25. Made Trade
Image credit: Made Trade
What They Sell: Clothing | Home | Jewelry
Ships To: USA
Best Feature: Customers can request a custom product that they want to build according to their specifications
Made Trade is an online marketplace that supports brands with values such as fair trade, recycled/upcycled, BIPOC owned, women-owned, sustainable, and cruelty-free. Interior decorators, designers, and architects receive 10-15% savings on all full-price merchandise with no minimum purchase.
26. Meeschell
Image credit: Meeschell
What They Sell: Beauty | Clothing | Jewelry | Pets | Kids | Baby | Grocery
Ships To: USA
Best Feature: All proceeds from sales benefit their initiative that supports female entrepreneurship
Meeschell is an online platform for all women-owned businesses who want to make an impact with their organic and eco-friendly products. Anyone with a passion for natural products can become a Meeschell brand ambassador.
27. BLK + GRN
Image Credit: BLK + GRN
What They Sell: Beauty | Home | Grocery
Ships To: USA | Canada
Best Feature: Become a part of the Insider Circle to earn $10 store credit on signup and earn $5 on every $50 spent
BLK + GRN is a marketplace that connects people with natural and toxic-free brands that are owned by Black artisans. Customers can sign up to become a BLK + GRN ambassador to get exclusive discounts and earn a 10% commission on every sale generated through their code.
28. Petit Vour
Image credit: Petit Vour
What They Sell: Beauty | Clothing
Ships To: Worldwide
Best Feature: Receive a curated beauty box worth ($50-85) for $15
Petit Vour is an ethical beauty and fashion marketplace that appeals to the modern woman. They have a very strict standard of choosing brands that don’t use any chemicals or toxic substances.
29. Ethica
Image credit: Ethica
What They Sell: Clothing | Beauty
Ships To: USA
Best Feature: All products are made in the USA
As the name suggests, Ethica is an online marketplace where you can discover a selection of ethical and sustainable labels. Customers receive their purchases in eco-friendly packaging that is shipped via carbon-neutral methods.
30. Fair Trade Winds
Image credit: Fair Trade Winds
What They Sell: Clothing | Jewelry | Home | Office
Ships To: USA
Best Feature: Shop products that support causes like female entrepreneurship and fair trade
Fair Trade Winds is a marketplace that creates a holistic system to connect artisans and farmers with retailers and customers. Along with buying fair trade goods, customers can also learn about identifying fair trade labels and myths about the industry to better understand where their products come from.
Check out other ethical alternatives to Amazon that are positively contributing to building an inclusive and fair shopping ecosystem.
How to save money when shopping on sites like Amazon
Who doesn’t love saving a few bucks on their shopping? You don’t have to wait for big sales days like Black Friday or Christmas to save on your shopping. We’ve got a few tips for you that can help you save money on your shopping all year long.
- Leave items in your cart: If you aren’t in a hurry to buy, then add the product to your cart and let it sit for a few days. Most e-commerce stores send out a promo code within a few days for the ‘forgotten item’ in your cart, which could save you 5-20% on your purchase.
- Compare between online stores: If you are buying a product that is listed on other marketplaces too, you must compare their prices to see which shopping site gives you the best deal.
- Wait to shop on the right day: Research shows that Tuesday is the best day of the week to shop online because that’s when you’ll get the biggest discount.
- Use a cashback or money saver app: Many e-commerce stores partner with cashback and money saver apps to get access to their audience. On sites like Rakuten, you can find promo codes that can be used to save while shopping on your favorite online marketplace.
- Sign up for loyalty and membership programs: When you become a member on a shopping site, you can keep track of your reward points that can be redeemed for store credit on your future purchases.
You may also want to check out our longer list of sites like Amazon to find great bargains on your favorite brands.
How to use Amazon alternatives for selling
When listing yourself as a merchant on Amazon, it is important to understand what you are signing up for and the value that your business will earn from the partnership. Here are some considerations that you must keep in mind when selling on Amazon.
- Understand the fee structure: While some marketplaces have a flat monthly fee, some of them offer a commission-based system where the seller only has to pay a percentage of his cart value.
- Payout period: Keeping yourself informed about when you will get paid is important as you may want the money to buy additional inventory and raw materials.
- Create a custom storefront: Many marketplaces provide your business with an easy-to-setup online store within their system that allows business owners to use their branding to make it their own.
- Provide a link to your website: Sites like Amazon to sell your merchandise act as another avenue for your business to find customers. By displaying your website name on your marketplace storefront, you may find visitors coming to your site to discover your work.
We hope you were able to find an Amazon alternative that you really liked, offering an enjoyable shopping experience while helping you find great deals. You can also learn about subscription services like Amazon Prime if you want to take advantage of their exciting benefits that result in substantial savings.